Branding, Informing, ENGAGING

Avni Shah has developed content for a variety of audiences and fora, and using diverse media, both online and in print. Her contributions, from development of marketing materials (brochures, postcards) to writing, editing and managing web content and updates, have solidified organizational messaging and branding, and elevated perceived value among key stakeholders.

Avni's experiences include traditional tools such as drafting of press releases, articles, newsletters, team bios, and organizational backgrounds, as well as engagement of social media such as Twitter, Facebook, and blogging sites. She is adept at assessing how to use these tools together to elevate, deepen and broaden impact of organizational messaging and accomplish key goals in information-sharing.

Avni has also developed op-eds, essays and other articles on behalf of leading experts, several of which have been published in outlets ranging from The Guardian to The Huffington Post.

For more information about Avni's content development and social media experience, please email her directly at